Expert Digital Growth Support for Retailers and Online Brands.

Harness the power of Paid Social Advertising and automated email for business growth.

Hi, I’m Fiona Beckett

I help ambitious, dynamic retailers and ecommerce business owners to reach new audiences, drive leads and sell more whilst growing a business they love. With decades of direct and digital marketing experience and now specialising in Meta advertising and Klaviyo email automation, I bring the expertise and passion to help drive your business success.

How I can help

Whether you're looking for a fully managed service or prefer some short term nurture support to keep running your digital marketing in house, I have a package to help. Get in touch for your free discovery call to discuss what's right for you.

  • Meta Ads

    Understanding the might of Meta Advertising (Facebook & Instagram) is one thing, but harnessing it effectively is another story. You’re well aware that this platform can drive significant sales and you’re ready to invest budget to make it happen. Yet the thought of navigating the ever-changing complexities of Ads Manager doesn’t appeal. This is where the value of a dedicated ads strategist comes into play.

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  • Funnel Marketing

    Funnel marketing takes your potential customers from awareness to purchase with targeted strategies to nurture leads and boost sales. I'll help you create engaging campaigns and automations that really connect with your audience. From growing your contact list to designing emails that get results, I'll make sure every step maximises engagement and delivers. Together, we'll turn your list into a valuable asset for business growth.

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  • Consulting

    If your current Ads could use a fresh perspective, or if you’re seeking innovative ideas to rejuvenate your email marketing, you’re in the right place. Even if you’re at square one, unsure of where to begin, I’m here to help. It’s not just about managing an account, it’s about using my expertise and experience to craft a strategy that aligns perfectly with your business goals and audience.

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What I do

Email Marketing and Meta Ads are two areas where many businesses find themselves at a crossroads. Navigating Instagram and Facebook Ads can be daunting, whether you’re struggling to engage new customers, retain existing ones, or still contemplating what paid for ads can do for your business. Maybe you’ve outsourced your ads to an agency who might not be delivering the results you need.

Email Marketing can present its own set of challenges. Building a robust email list is no small feat, and knowing how to effectively utilise it is crucial. You may have an extensive list but feel uncertain about the best strategies to engage and convert these contacts. Understanding the full value of your email campaigns and optimising email flows are pivotal in harnessing their power.

Do you want ads and Email tips straight to your inbox?

Hear from Happy Clients

See how tailored Meta ads and email marketing solutions have driven success for businesses like yours.

  • Fiona is a first class Digital & Social Media strategist who has run all our FB and Insta Ad campaigns. The analytical thinking, execution and problem solving skills Fiona has, together with her experience across multiple markets, is evident in the fantastic results she delivered for Paperclip. The speed at which Fiona was able to grasp the fundamentals of our business needs and begin collaborative working with the our marketing team, was really impressive.

    Keith Parkman, Chief Commercial Officer, Paperclip.

  • Fiona is a delight to work with. She is creative, consistent and challenging in the best possible way. If you want to reach more people via social media and make more sales - this lady is for you.

    Polly Barnfield OBE. CEO & Founder, Maybe*

  • Fiona has made a very impactful difference to our business. Her rigour and insight has enabled us to see a dramatic difference in our online sales. In the period Fiona had been working with us we have seen well over 400% increase in online sales - with our social media (Facebook and Instagram) advertising and presence being a key driver of that. Fiona has a very engaging style, is thoughtful about her clients needs and is very clear and deliberate about what and why we do things on social.

    Jim Parry, Founder, The Game

  • Email marketing was always something I knew was important, but I never realized its full potential until I worked with Truly Social. Their approach to segmentation and personalization is unlike anything I've seen. They've managed to turn our email campaigns into a significant source of revenue, with measurable success in customer engagement and retention

    Isabella G., E-commerce Entrepreneur

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